Brian Cheng is the Chief Executive Officer of Generation Hong Kong since its launch in early 2018. In this role, Brian leads the implementation of the Generation programs in Hong Kong which aim at addressing the gap between education to employment, especially to tackle the talent mismatch caused by a deep-rooted societal norm that higher education is the only path to success alongside with the mismatch in criteria to assess candidates.
Prior to joining Generation, Brian had been in the higher education sector over the past decade, leading the Asia operations of The University of Chicago Booth School of Business and the administrative functions of The Hong Kong Institute of Technology respectively. Currently, Brian is also a member of the Advisory Committee on Gifted Education under The Education Bureau of Hong Kong, a mentor of Cyberport, a business park in Hong Kong and a business advisor of Junior Achievement Hong Kong.
Brian holds a B.A. and a M.B.A. from The Chinese University of Hong Kong.